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TECHNOLOGY.STRATEGY. CULTURE.

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Are You Ready?

Are you ready to get your whole company engaged with and aligned around the customer? Are you ready to unpack the technology, strategies, and culture shifts needed to drive your business – and the Channel – forward? Are you ready to explore shifting trends and insights that’ll change how you deliver high-impact value? The ISA23 program will spark new ideas, make you think, and give you actionable pathways to help you meet the challenges of today and plan for tomorrow.

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ISA23 Agenda

Monday, April 17, 2023

7:30AM–4:00PM MT

Charity Golf Outing at Lookout Mountain Golf Club

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Presentation icon

8:00AM–3:30PM MT

Pre-Conference Workshop:
Industrial Sales & Marketing

Dr. Norm Clark, Associate Professor of Instruction, Texas A&M University
Jay Johnson, Senior Lecturer, Texas A&M University

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8:00AM–3:30PM MT

Pre-Conference Workshop:
Next-Gen Talent Acquisition

Dr. Bharani Nagarathnam, Associate Professor of Instruction, Texas A&M University
Evan Vestal, Senior Lecturer, Texas A&M University

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6:00PM–9:00PM MT

Opening Reception

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Tuesday, April 18, 2023

6:00AM–7:30AM MT

Charity 5K Fun Run/Walk

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Keynote icon

8:00AM–9:55AM MT

OPENING KEYNOTE
Competing to Win: Creative Imagination Defeats Stronger Competitors

Bill Walton, Basketball Legend, Broadcaster, Humanitarian, and Survivor

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10:05AM–10:55AM MT

Do I Really Need a CRM?

Mike Marks, Founding Partner, Indian River Consulting Group

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10:05AM–10:55AM MT

Resetting and Articulating Distribution’s Value in the Channel

James Dorn, President/CEO, Dorn Group
J. Schneider, Managing Director, Dorn Group

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10:05AM–10:55AM MT

Get a Grip: Are You Running Your Business or Is It Running You?

Tom Bouwer, Co-Founder/Partner & EOS Implementer, Profit Works

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11:05AM–11:55AM MT

Now That I Have a CRM, What Do I Do with It?

Mike Marks, Founding Partner, Indian River Consulting Group

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11:05AM–11:55AM MT

Balancing High Tech With High Touch: Determining The Future Of B2B Ecommerce

Jason Hein, B2B Ecommerce Evangelist, Bloomreach

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11:05AM–11:55AM MT

How to Align Sales and the Rest of Your Organization

Russ Sharer, Chief Sales Officer, The Brooks Group

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11:55AM–12:55PM MT

Lunch

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Virtual booth icon

1:00PM–5:30PM MT

Exhibit Hall Open

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5:30PM–6:30PM MT

First-Timers Reception

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6:00PM–7:00PM MT

Women in Industry (WII) Network Reception

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6:00PM–7:00PM MT

IMR Network Reception

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Wednesday, April 19, 2023

Virtual booth icon

8:00AM–12:30PM MT

Exhibit Hall Open

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11:30AM–12:30PM MT

Networking Lunch with Upgraded Lunch Menu (Must Opt-in During Registration)

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Keynote icon

1:00PM–2:30PM MT

CLOSING KEYNOTE: Navigating Through the Coming Year / ISA23 Wrap Up

Alan Beaulieu, President, ITR Economics; Chief Economist; Acclaimed Speaker & Author

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Meet our Sponsors

See you in Phoenix, AZ!

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